{"id":434,"date":"2019-07-04T09:55:18","date_gmt":"2019-07-04T16:55:18","guid":{"rendered":"http:\/\/webspace.royalroads.ca\/jhodson\/?page_id=434"},"modified":"2019-07-07T15:19:42","modified_gmt":"2019-07-07T22:19:42","slug":"chapter-1","status":"publish","type":"page","link":"https:\/\/webspace.royalroads.ca\/jhodson\/communication-in-the-public-interest-resources\/methods\/chapter-1\/","title":{"rendered":"Chapter 1: Methods Overview"},"content":{"rendered":"<figure id=\"attachment_444\" aria-describedby=\"caption-attachment-444\" style=\"width: 657px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-444 lazyload\" data-src=\"https:\/\/webspace.royalroads.ca\/jhodson\/wp-content\/uploads\/sites\/175\/2019\/07\/research-day.jpg\" alt=\"\" width=\"657\" height=\"439\" data-srcset=\"https:\/\/webspace.royalroads.ca\/jhodson\/wp-content\/uploads\/sites\/175\/2019\/07\/research-day.jpg 1024w, https:\/\/webspace.royalroads.ca\/jhodson\/wp-content\/uploads\/sites\/175\/2019\/07\/research-day-300x200.jpg 300w, https:\/\/webspace.royalroads.ca\/jhodson\/wp-content\/uploads\/sites\/175\/2019\/07\/research-day-768x512.jpg 768w\" data-sizes=\"(max-width: 657px) 100vw, 657px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 657px; --smush-placeholder-aspect-ratio: 657\/439;\" \/><figcaption id=\"caption-attachment-444\" class=\"wp-caption-text\">&#8220;Research Day 2012&#8221; by um.dentistry is licensed under CC BY-NC-SA 2.0<\/figcaption><\/figure>\n<p>This chapter provides an overview of the different methods commonly used to assess public opinion. By the end of this chapter you will be able to answer the following questions:<\/p>\n<ol>\n<li>What is public opinion research and why are qualitative methods useful for understanding public opinion?<\/li>\n<li>Why you might choose one type of research (or multiple types) over another when trying to understand or assess public opinion.<\/li>\n<\/ol>\n<p>There are two sections in this chapter. Click on the links below to access them separately, or click next at the bottom to proceed in order.<\/p>\n<ol>\n<li><a href=\"https:\/\/webspace.royalroads.ca\/jhodson\/what-is-public-opinion-research\/\">What is Public Opinion Research?<\/a><\/li>\n<li><a href=\"https:\/\/webspace.royalroads.ca\/jhodson\/communication-in-the-public-interest-resources\/methods\/chapter-1\/strengths-and-challenges-of-different-approaches\/\">Strengths and Challenges of Different Approaches to Understanding Public Opinion<\/a><\/li>\n<\/ol>\n<h6>&gt;&gt; <a href=\"https:\/\/webspace.royalroads.ca\/jhodson\/what-is-public-opinion-research\/\">Next: What is Public Opinion Research?<\/a><\/h6>\n<h6>&lt;&lt; <a href=\"https:\/\/webspace.royalroads.ca\/jhodson\/communication-in-the-public-interest-resources\/methods\/\">Back to Table of Contents<\/a><\/h6>\n","protected":false},"excerpt":{"rendered":"<p>This chapter provides an overview of the different methods commonly used to assess public opinion. By the end of this chapter you will be able to answer the following questions: What is public opinion research and why are qualitative methods useful for understanding public opinion? Why you might choose one type of research (or multiple [&hellip;]<\/p>\n","protected":false},"author":184,"featured_media":0,"parent":431,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-434","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/webspace.royalroads.ca\/jhodson\/wp-json\/wp\/v2\/pages\/434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webspace.royalroads.ca\/jhodson\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/webspace.royalroads.ca\/jhodson\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/webspace.royalroads.ca\/jhodson\/wp-json\/wp\/v2\/users\/184"}],"replies":[{"embeddable":true,"href":"https:\/\/webspace.royalroads.ca\/jhodson\/wp-json\/wp\/v2\/comments?post=434"}],"version-history":[{"count":6,"href":"https:\/\/webspace.royalroads.ca\/jhodson\/wp-json\/wp\/v2\/pages\/434\/revisions"}],"predecessor-version":[{"id":606,"href":"https:\/\/webspace.royalroads.ca\/jhodson\/wp-json\/wp\/v2\/pages\/434\/revisions\/606"}],"up":[{"embeddable":true,"href":"https:\/\/webspace.royalroads.ca\/jhodson\/wp-json\/wp\/v2\/pages\/431"}],"wp:attachment":[{"href":"https:\/\/webspace.royalroads.ca\/jhodson\/wp-json\/wp\/v2\/media?parent=434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}