Never Gonna Give You Up: Creating a Musical Experience in a Digital Age

The music industry has been feeling the curse of digital communication technologies as a result of music streaming services such as Spotify (or even YouTube, which is a popular way of accessing music, with or without video). Streaming services pay very little – fractions of pennies, in fact, back to the musician when songs are played. And this year, the closure of HMV has shown us that there is no longer a market for physical recorded music. In fact, even the purchase of individual songs on iTunes has become less relevant as a result of streaming. In my private sector consulting work, I often coach independent musicians about how they might survive, and even thrive in a world where they cannot make money from their original product, and I think we can draw inspiration from this in the most unlikely of places: Tough Mudder – a fitness brand that is optimized for the digital age.

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Never Gonna Give You Up: Creating a Musical Experience in a Digital Age

Digital Literacy: What Do We Really Need?

 

A picture of a google search box for digital literacy
Digital Literacy by AJC1. Available on Flickr: https://flic.kr/p/dwkZMM

Last week I mentioned that I would write a post discussing the gaps I see in current descriptions of digital literacy, particularly as it’s described in the popular press, and why a more holistic or even interdisciplinary understanding of digital literacy is needed. Well I’m back this week to continue that discussion. We must move beyond the idea that digital literacy is about teaching people how to create a website or learn to code. We need to recognize that a skills based approach to digital literacy will only serve to exacerbate certain social and democratic challenges inherent in digital communication, and we must instead consider digital literacy as something that stretches far beyond equipping students for jobs that may or may not exist in the ever-fickle digital economy. The best example, I think ,of why this is the case is the current problem of “fake news”.

Continue reading “Digital Literacy: What Do We Really Need?”

Digital Literacy: What Do We Really Need?